What are the most popular services on Fiverr?

Besides the home page, which benefits from the huge brand awareness of Fiverr (1,640,000 searches per month on Google USA for the correctly spelled “Fiverr” head term), here are the 10 most popular Fiverr services (Fiverr Gigs) according to this SEO report.

I have also added the amount of ranking keywords generating traffic for each type of service. Logo creation is by far the most popular category.

Historically, it was also one of the first services launched on the Fiverr platform, in early 2010.

1° Creative Logo Design, 2194 keywords ranked in Google Top 100

2° Logo Maker, 2087 keywords ranked in Google Top 100

3° Writing & Translation, 298 keywords ranked in Google Top 100

4° Online marketing, 44 keywords ranked in Google Top 100

5° Voice overs, 1313 keywords ranked in Google Top 100

6° Virtual Assistant Services, 490 keywords ranked in Google Top 100

7° Graphics Design, 1235 keywords ranked in Google Top 100

8° Website Traffic (subcategory of online marketing), 692 keywords ranked in Google Top 100

9° Photoshopping (subcategory of graphics design), 2186 keywords in Google Top 100

10° Twitch overlays, 126 keywords in Google Top 100

As you can see on this list of the first 23 most popular pages on Fiverr.com, the traffic is heavily concentrated among a few leading pages.

The traffic per page falls below the 5,000 organic visits per month mark after the 10th page of this leaderboard.

Which means that there’s a huge long tail of pages on Fiverr.com. At time of writing, a quick search on Google via the “site:” operator retrieves 3,650,000 indexed pages on Google.

Fiverr is also ranking for a bunch of unexpected queries. Here are a few examples. You can click on the query to see the corresponding page on Fiverr.

Geometric pattern, 11,000 searches per month on Google USA, #1 on Google

Floral pattern, 16,000 searches per month on Google USA, #1 on Google

Credit repair leads, 350 searches per month on Google USA, #1 on Google

Lego star wars profile pictures, 3500 searches per month on Google USA, #1 on Google

Bloxburg mansion, 20,000 searches per month on Google USA (!), #1 on Google

American traditional tattoo, 18,000 searches per month on Google USA, #1 on Google

There’s actually a very smart opportunity to benefit from the natural SEO juice of Fiverr to sell niche creative services. It just requires some keyword research.

What is the Alexa rank of Fiverr.com ?

Before Amazon retired Alexa, Fiverr was ranked 145 (May 2021) at a global level. Visitors spend an average of 12:49 minutes per day on the site.

In terms of competition, here are the 10 websites with the highest Blended Overlap Score according to Alexa. All those sites are ranked in the Top 2500, which confirms that Fiverr is active in a very hot industry (creative / freelance services).

What is the traffic of Fiverr.com?

According to Similarweb, Fiverr’s attracting more 62.5 million visits per month, that’s more than 2 million daily active users!

The #1 country for Fiverr in terms of organic traffic is India (25.51%), followed by the USA (21.64%) and Pakistan (12.21%). The growth is definitely driven by the onboarding of thousands of new freelancers every month. According to Similarweb, as of November 2022, Fiverr receives more than 65 million visits on a monthly basis.

👉 I have detailed Fiverr’s SEO KPIs in an extended report.

Here are for instance the Top 10 organic pages on Fiverr.com:

Translation is the #1 topic in terms of organic traffic generation. (Source = SERanking). Paradoxically, this is probably one of the first types of professional services which will be fully automated thanks to the advances of AI language models.

Just give DeepL a try to see what cutting edge machine translation can achieve in 2022. I graduated as an interpreter 20+ years ago and I can honestly tell you that, in most cases, you’ll get outstanding results with DeepL, even for very sophisticated texts. Automated translation has improved tremendously over the last 10 years.